Inge de Klerk works full time as a dentist in a state clinic in Joza and she is the partner in a new shoe business Rosie Toes.
Although she and another work colleague only started the business in February this year, and have has not sold a single pair of shoes in Grahamstown, they frequently have more orders than they can manage.
“I had this beautiful old shoe but the heel was so worn down that you could never fix it. So my friend and we decided we would sit down one day and try to make it, and that’s how all this got started,” said Inge.
They started a Facebook page and then as a promotion offered a free pair of shoes to anyone who liked and shared their page, and soon they had over seven hundred “likes”. Since then the orders have been streaming in. Inge also markets Rosie Toes on Instagram, and the account there also has a successful following.
South Africa commemorates Women’s Month in August as a tribute to the more than 20 000 women who marched to the Union Buildings on 9 August 1956 in protest against the extension of Pass Laws to women. This August, GAP is publishing a micro-profile a day on women working in Grahamstown in 2015.
About the photographer: Jane Berg is a photojournalist working in Grahamstown and finishing her Bachelor of Journalism Degree at Rhodes University. She is the Media Officer for The Gender Action Project. You can see more of her work at www.janebergphotography.tumblr.com and on her Facebook page.